Thinking

Notes from the bit between idea and delivery.

Jul 26

Your competitors are not smarter, just faster.

Most businesses do not get beaten by genius. They get beaten by companies that decide quicker, test sooner, learn earlier and stop treating every useful improvement like it …

Jul 26

Good management is not having meetings all day.

A full calendar can look like leadership. Sometimes it is. Quite often, it is just admin theatre with biscuits. There is a particular kind of business day where …

Jul 26

Your website might not be the problem

When digital performance dips, the website gets the blame. It is the visible bit, so it takes the hit — like blaming the front door because nobody is …

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